Revo announced the expansion of its golf division to the UK and Europe.
Grahame Jenkins will oversee the division and lead the brand’s growth in the UK/EU market. Holiday Golf will be the distributor for mainland Europe.
Jenkins is a golf industry veteran of over 35 years and owns Ireland’s largest golf publication, Tee to Green.
Cliff Robinson, CEO, Revo, said, “The expansion of Revo Golf to Europe and Mainland Europe is fundamental to our long-term growth strategy. As we make Revo available in more locations around the world, we want to work with the best partners, and Grahame Jenkins, along with Holiday Golf, brings us a breadth of experience in the UK/EU golf marketplace. “
“I’m very excited to be working with Cliff and the team at Revo. The brand history and heritage together with the exceptional product will ensure Revo will fast become the sunglasses brand of choice for golfers all over Europe, and I look forward to building the brand in the months to come,” said Jenkins.
Revo is known for its 100 percent polarized collection with its signature Light Management System—a technology that manages the full spectrum of light, including harmful Blue Light and HEV Light. Its lens palette has numerous offerings for golfers to improve contrast and visual acuity while highlighting key parts of the light spectrum for a more precise visual experience during play.
Photo courtesy Revo
