B. Robinson Optical announced that Les Rookstool will be joining the company as vice president of sales for its Revo sunglasses division.
 
Les Rookstool is an industry veteran with over 25 years of experience.  He has overseen sales in all channels including sunglasses, ophthalmic frames, ski goggles, accessories and more.  He started his career with Ray Ban and has held management positions at a number of top eyewear companies including Bushnell, Liberty Sport, and Safilo, where he was most recently the director of sales, sport division. He will utilize his extensive network to strategically grow the Revo brand.
 
“We are so excited to bring Les to our Revo team. His proven industry-experience will be a key factor in our aggressive plans for Revo across all channels.  His unique expertise will help us achieve our ambitious goals, said Cliff Robinson, co-president of B. Robinson Optical. 
 
Revo is a wholly owned subsidiary of Sequential Brands Group, Inc. and is manufactured under trademark license by B. Robinson Optical, Inc.