Retail’s Big Show is expanding to the Asia Pacific in 2024 with its annual conference and exhibition. Organizers expect it will draw thousands of retailers and business partners from across the region.

The National Retail Federation and Paris-based event organizer Comexposium announced the new show.

The inaugural NRF 2024: Retail’s Big Show Asia Pacific will be held June 11 – 13, 2024, at the Sands Expo and Convention Centre in Singapore, six months after the NRF 2024: Retail’s Big Show in New York City.

“NRF is proud to expand the footprint of Retail’s Big Show by bringing all the power and reach of our New York show to the Asia Pacific, one of the world’s fastest-growing markets with limitless opportunities in retail,” NRF President and CEO Matthew Shay said. “With offices in more than 20 countries around the world and ownership by the Paris Region Chamber of Commerce and Industry, Comexposium has extensive experience partnering with industry trade groups and an in-depth understanding of their role and convening power. Together with Comexposium’s expertise in global trade shows spanning Europe, the Middle East, Asia and Asia Pacific, and the U.S., NRF is prepared to make the Big Show even bigger.”

“Singapore provides an accessible and vibrant gateway to the Southeast Asia region with a significant presence from international and regional trade sellers and visitors from across the retail industry,” Comexposium Asia Pacific CEO Elaine Chia said. “Echoing NRF’s Big Show in New York, Retail’s Big Show Asia Pacific will provide premier programming with the latest industry innovations and insights. Retail’s Big Show Asia Pacific is expected to grow into one of Asia’s leading trade shows with the support of the Singapore Tourism Board and NRF’s recognized expertise in retail, and the strength of Comexposium’s network with the international retail communities.”

Southeast Asia is home to more than 655 million people with a consumer market of US$3 trillion and average gross domestic product growth of around 5 percent among the Association of Southeast Asian Nations member countries. By 2050, the region is expected to be the fourth-largest market in the world, with growing disposable income and high digital adoption. Retail sales across Southeast Asia, Australia and New Zealand are projected at $1.54 trillion in 2022 and are expected to reach $1.77 trillion by 2025.