Rothy’s Inc. is in discussions to raise funding that could value the eco-friendly footwear company at more than $1 billion, according to Bloomberg.

Rothy’s has retained an adviser on the funding round and could also explore other strategic alternatives including a potential sale of a majority stake.

Rothy’s was valued at $700 million in a funding round with Goldman Sachs in 2019.

The San Francisco-based direct-to-consumer brand has six stores in Boston, Chicago, Los Angeles, New York, San Francisco, and Washington, D.C.

Photo courtesy Rothy’s LA