Phoenix Suns star guard Steve Nash has dropped Nike in favor of an endorsement deal with Chinese manufacturer Luyou, according to several sources, including CounterKicks, a website that touts itself as an “inside information” footwear intelligence resource.
According to CounterKicks, Nike issued a statement confirming Nash's departure, adding that the company “had a great run with Steve” and “we wish him all the best.”
Nash had been with Nike for 15 years.
Nash is represented by BDA sports Management, which has locked down endorsements through Chinese companies through NBA clients like Yao Ming, Baron Davis and Hasheem Thabeet.
