Reef hired Jay McGregor is its new VP of sales for the Americas and APAC regions. He was most recently VP of sales, Americas, Gerber Legendary Blades.

Prior to joining Gerber in February 2012, his past roles included VP of sales & marketing at Birkenstock; VP sales – Americas at The Coleman Company, Inc.; VP sales & Marketing at Spyder Activewear; VP sales – Teva at Deckers Outdoor Corporation; West region sales manager at Adidas, and VP  of sales & marketing at Ektelon Racquetball

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