Red Paddle Co., an inflatable stand up paddleboard brand, is giving consumers across North America the opportunity to put its boards to the test during the 2017 Summer Demo Tour. Paddlers can also test out the tour’s co-sponsor Fusion’s Stereoactive. The 42-stop tour will kick off on May 12, 2017 in Seattle, WA.
Red Paddle Co.’s team will travel to tour stops across North America to encourage local community members, beginner paddlers and seasoned experts to get out on the water and sample boards.
“We know that spending time on Red Paddle Co boards in the water is the single best tactic in influencing consumer purchasing decisions,” said Andrew Meakin, North American marketing manager “Through this tour, we’ll give customers the opportunity to appreciate the high quality, ease of use and packability of our inflatable boards in the field, just as they would if they owned a Red Paddle Co board.”
Each event is free to the public, and will feature a range beginner boards, yoga boards, touring boards and racing boards. The Demo Events will also feature the 22-foot-long, four-person Red Dragon Race Board. Attendees will be encouraged to round up three friends and to take the Red Dragon Race Board out for a spin.
Photo courtesy Red Paddle