Princeton Tec is tailoring their lighting technologies for the bicycling industry. Their new Bike Series will offer cyclists three different handlebar mounted models which will make their trade debut at the upcoming Inter Bike show in October 2003, and will be available for retail delivery for the spring 2004 season. “Cyclists have used and trusted Princeton Tec headlamps for years,” said Mike Fattori, VP of Sales and Marketing for Princeton Tec. “It is this trust in Princeton Tec products from the cycling trade that has prompted us to manufacture lights specifically for this market.
Each of the three new models comes with a handlebar mounting device which has a quick release feature- allowing the rider to attach and detach the lights with ease. “There has been an ongoing debate amongst riders about which type of a light best suites their needs”, said Fattori. “We listened to our customers needs and designed this new collection of multifunctional cycling lights. Not only will these lights detach from their handlebar mounting devices, but we will also offer an accessory package that will consist of a headband and a helmet attachment device. As a result, each model can be converted from a handlebar to a bike helmet attachment to a headlamp. This system will allow the user to have a full lighting package for all outdoor activities from the bike to bike maintenance, from the street to the campsite and well beyond. Whatever your needs- the Princeton Tec Bike Series will fulfill them.”
