PrimaLoft – Insulation Technology has promoted Arnie Liati to Western US Territory Manager and recently hired Steve Cuthbert as Eastern US Territory Manager. Both Liati and Cuthbert will be responsible for directing and implementing strategy, account management, and continued
territory growth in their respective territories. They both report directly to Eileen Berner, PrimaLoft Director of Sales.
Arnie Liati has been West Coast Sales Representative for PrimaLoft since
2002 and his experience and hard work contributed to the extensive growth in
his territory. Liati is based out of Issaquah, WA.
Steve Cuthbert replaces Laurie Kelley who left the company at the end of
August. In his new role as Eastern US Territory Manager, Cuthbert will be
responsible for expanding new business opportunities in the Eastern US for
PrimaLoft in the outdoor and apparel markets. Cuthbert is a seven-year
veteran of Malden Mills in Lawrence, MA, where he was account sales and
product marketing manager. He has a B.S. in Textile Management and
Marketing from Philadelphia College of Textiles and Science and an M.S. in
Textile Technology from the Institute of Textile Technology in
Charlottesville, VA. He is based out of Eliot, Maine and will relocate to
Albany, NY at a later date.
“Arnie has played a significant role in building PrimaLoft's customer base
and is well deserved of this promotion,” said Eileen Berner. “It is a great
pleasure to have Steve on board. His experience and knowledge of the market
will be a valuable contribution to the PrimaLoft team.”