Puma and Liberty partnered again on a new range of floral designs channeling the spirit of the 1960s, using Liberty’s archive of floral prints. The collaboration also pays homage to London’s storied florists and flower shops, from Hackney’s rustic markets and flower stalls to the ornate bouquets created by Chelsea’s prestigious florists.
Mixing prints and embroidery for a tactile feel, the Puma x Liberty collection spans apparel, footwear and accessories for adults and, for the first time, kids, with matching sets, including a Woven Jacket and Shorts, plus flowery staples like the Flared Pants and Cropped Hoodie. The collection also includes a selection of exclusive graphics used throughout the apparel range.
The Teveris Nitro and Slipstream round out the Puma x Liberty collection of footwear offerings, also in a floral color scheme courtesy of Liberty’s archives.
The Puma x Liberty collection is available starting May 5, 2023, from PUMA flagship stores, PUMA.com, PUMA stockists, and in-store at Liberty.
Photo courtesy Puma x Liberty
