Prana creator of the Clothing for Positive Change movement and maker of stylish, versatile, and sustainably-made apparel, is offering a one-of-a-kind changing room experience this weekend to visitors at the Denver Central Market in Colorado. The Life Changing Rooms pop-up, open Friday, September 13 and Saturday, September 14, invites customers to try on an unforgettable experience instead of trying on clothes.

“We believe in Clothing For Positive Change so much so that we are creating a unique, hands-on experience to help people step outside their comfort zones to inspire change,” said Jeff Haack, VP of Global Marketing, prAna. “We hope after experiencing our Life Changing Rooms where people might participate in an ancient cultural ceremony or perhaps come face to face with their greatest fear, participants will be more open to change in their perspective, their views, or even their mindset.”

While details of actual experiences remain secretive to maintain an element of surprise for participants, the pop-up’s changing rooms relate to prAna’s brand ethos with a nod to traveling, wellness, adventure, and mindfulness.

Life Changing Rooms Pop-Up Details

  • Dates: Friday, September 13 to Saturday, September 14
  • Location: Denver Central Market
  • Address: 2660 Walnut St, Unit 560, Denver, CO
  • Hours: 11:00 am to 8:00 pm

For those in the Denver area who are interested in a traditional shopping experience, prAna has a permanent retail presence in both Denver and Boulder:

  • prAna Denver: Cherry Creek North at 105 Fillmore Street, #109
    Hours: Monday thru Saturday from 10:00 am to 7:00 pm
    Sunday from 11:00 am to 5:00 pm
  • prAna Boulder: Pearl Street Mall at 1147 Pearl St
    Hours: Monday thru Saturday from 10:00 am to 7:00 pm
    Sunday from 11:00 am to 6:00 pm