Available for both Apple iOS and Android devices, the new Myagi app helps businesses in the active lifestyle industry to ensure their sales channels are customer-ready. Prioritizing frictionless access, engagement and collaboration, the app implements improvements to the user experience based on research into customer challenges around digital training. Key features include:
- Team Chat – A chatroom where staff can share information and stay up-to-date with the rest of their team;
- Mobile Sign-Ups – Sales associates can gain access to training, updates and information via a personalized URL;
- Leaderboards – Tracking points users earn for completing content so they can watch their progress, level up and compete with coworkers; and
- Universal Search – For finding important content quickly while engaged in a sale.
Sales Associates can also browse trending content and view badges and product discounts they’ve earned on the go. Myagi’s mission is to ensure staff working in the commerce supply chain are customer-ready by getting the right knowledge, to the right places, at the right times.
Myagi’s network of outdoor companies includes Garmin, Regatta, Coleman, Bollin Group, Rohan, and major retailers such as REI, Hibbett Sports and Fleet Feet in the U.S.; Ellis Brigham, Outdoor & Cycle Concepts and the JD Outdoor Group in the UK; Bever in the Netherlands, and many independent outdoor retailers.
Myagi has a free version that can be used by retailers and sales teams to access brand training content and chat with their teams via the app without any investment from retailers. Training on Myagi is similar to the social media platforms that today’s sales associates are used to. With the introduction of its new app, Myagi is tapping deeper into that familiarity and finding ways to drive regular and consistent engagement by making content easy to access on mobile and by gamifying the training experience.
“Our teams have been working hard for months,” says CEO Simon Turner, “to deliver a beautiful new native mobile experience for the thousands of users relying on Myagi every day to be ‘customer-ready’ all of the time. Not only does this app vastly improve the user experience, but it also provides us a solid foundation to test, and build innovative new features that solve our customers’ and users’ everyday problems.”
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Photo courtesy Myagi