SPY+ Optic continues to innovate by using artificial intelligence to create Happy Boost—a sun lens that enhances color by 30 percent evenly and not to the detriment of other colors in the spectrum.
The artificial intelligence used to create Happy Boost sampled over 10 million unique lens combinations, factoring in all visible colors at different times of day, weather and other factors that could affect color perception. Using the data, SPY+ formulated a new lens design at the molecular level to enhance color evenly, maintain an optimum white balance and still include its proprietary Happy Lens Technology to boost mood and alertness.
“SPY+ Optic set the bar very high ten years ago when we changed the industry with our Happy Lens, but we are always striving for the most epic outdoor experiences, so we wanted to push the boundaries of what was possible in eyewear through color, contrast and visual acuity, while still maintaining the therapeutic benefits of our patented Happy Lens,” said Joe Freitag, SPY+ VP, Brand. “There was no viable way to achieve this with standard lens development processes, but using artificial intelligence, we could test millions of options to create a lens that would truly redefine how people experience the world around them.”
When the original HAPPY Lens came out in 2013, it was the first therapeutic lens technology to optimize the amount of long-wave blue light to pass through to the eye while blocking the short-wave blue and UV rays detrimental to health. In studies, the resulting lens has shown it enhances mood and alertness. The Happy Lens technology paired with the level of color enhancement and contrast of Happy Boost represents a leap forward for the brand’s eyewear.
Happy Boost sunglass lens debut in June 2022 in the new SPY+ polarized SPY+ Ice Blue mirror lens colorway. The first collection of Happy Boost sunglasses features a reflective ice-blue mirror front, bronze polarized base, hydro-oleophobic coating, and an anti-reflective coating on the backside. The sunglasses are available in nine of the brand’s most popular frame styles, including the Monolith, Helm Tech, Discord, Logan, and Rebar. Each frame is available in Matte Black or Matte White.
For more product information, go here.
Photo courtesy Spy+ Optic
