Flint, MI, September 2, 2020– Article One, the independent eyewear brand based in Flint, Mich., today announces the Sept. 3 launch of the GTGlass collection in collaboration with running brand Ciele Athletics™. In homage from one style-driven brand to another, the AO X Ciele GTGlass is inspired by retro sport aesthetics and merges Article One’s timeless Italian craftsmanship and functionality with Ciele’s sport-driven aesthetics and performance.
“Ciele has been a dream collaboration for us for some time”, said Wes Stoody, CEO and co-founder of Article One. “The inclusive and accessible atmosphere Ciele has created around the sport of running, paired with the attention to detail in their product, is why so many runners like us are drawn to the brand. There is a feeling that Ciele is inviting you to be a part of a non-exclusive club, and Article One wanted to join.”
Launched in 2014, Article One is an independent eyewear company based in Flint, Mich. The brand produces handcrafted Italian eyewear with complete brand transparency, while giving back to the global community through brand initiatives. While the brand’s initial collections focused on style-driven eyewear for everyday life, it has expanded its collections for the active lifestyle with the success of the AO Active collection of eyewear for running and cycling. Founded in 2014, Ciele Athletics™ was launched to fill the market need for running hats that were technical but did not sacrifice style. 6 years later, Ciele Athletics™ is now a global sports apparel and accessories brand with a focus on running in all its forms with an inclusive mission to push the sport of running forward.
“We’ve always known that Article One makes aesthetically beautiful and highly functional eyewear, and we are always excited to find other brands that love technical details and design the way we do”, said Mike Giles, co-founder of Ciele Athletics. “With the GTGlass silhouette, small design cues allude to the fact that not only do these frames look stylish, but they are designed to be run in, creating a marriage of performance and protection.”
The new AO X Ciele GTGlass is made in Italy from a durable, lightweight and hypoallergenic polymer material made to hold its shape, even in high temperatures. The GTGlass features silicone nose pads with a wire core skeleton that are made to grip and hold. Silicone pads also wrap around the ear for additional comfort and grip. A custom retainer strap comes with each frame for an extra secure fit for off-road runs and added reflective detailing for night runs. The lenses are crafted of a Divel, Italian-made, CR-39 polarized lens that blocks 100% of UVA/UVB rays and prevents road glare, in addition to an extra anti-reflective coating to counteract any reflection coming from the eye. Every pair of GTGlasses are delivered in an impact-resistant molded carry case wrapped in recycled PET fabric with a carry clip and waterproof zipper.
The AO X Ciele GTGlass is available on Sept. 3 on articleoneeyewear.com as well as on cieleathletics.com.
For more information about Article One initiatives, please visit articleoneeyewear.com.
Please direct Article One media inquiries to PR Director Massimo Alpian at massimo@outsidepr.com.