Pop Warner Little Scholars, Inc., the nation’s oldest and most prominent youth football, cheer and dance organization, announced that the Vida Shoes International dancewear brand Pastry has become the Official Dance Footwear Partner of Pop Warner Little Scholars.
Pastry will be the official supplier of footwear for the dance program, and Pop Warner Little Scholars as it continues to strengthen its commitment to its dance program. Pastry will serve as a sponsor during the Super Bowl and National Cheer & Dance Championships, as well as at the Scholar Athlete Awards Banquet and event.
“We are excited to encourage participation in the discipline of dance while advancing Pop Warner’s agenda of emphasizing competition in a fun and safe atmosphere,” said Lawrence Arin, vice president and general manager of Vida Shoes International Athletics Division. “Pop Warner’s focus on academics and character development for youth align with Pastry’s core value of inclusiveness for everyone who wants to participate in dance.”
“Pop Warner is excited to partner with Vida and the Pastry brand, which is a leader in providing quality footwear to dancers,” said Jon Butler, executive director of Pop Warner Little Scholars. “We are proud to work with an organization that is equally committed to our values, mission and the success of our young athletes.”