Ponto has hired Barry McGeough as brand president. Most recently, McGeough was the global vice president for product and digital innovation at Wolverine Worldwide.

Previous roles for McGeough include vice president, hardgoods, footwear and equipment at Speedo and senior vice president product and merchandising, The North Face.

“I am thrilled and honored to be part of a brand that not only prioritizes innovation in sustainable product development but also recognizes the importance of aligning with consumers’ expectations to make a positive impact,” said McGeough. “Building a brand that walks the walk and embraces sustainability as a core value that contributes to revenue generation, we can deliver benefits to shareholders, consumers, investors, and the planet.”