PlayOn! Sports hired former Turner Sports COO Matt Hong as president and chief operating officer. In this newly created role, Hong will oversee day-to-day operations.
PlayOn! Sports streams live and on-demand high school sports as operator of the NFHS Network and also operates GoFan, a high school ticketing solution.
As COO of Turner Sports, Hong oversaw content acquisition, programming and marketing, including the NBA, March Madness, MLB, NASCAR, PGA Championship, and UEFA Champions League across the networks TBS and TNT. He oversaw 24×7 properties, including the NBA TV, Bleacher Report, NBA Digital, NCAA Digital, SI Digital, NASCAR.com, PGATOUR.com, PGA.com, and GOLF.com.
Before joining Turner Sports in 2008, Hong worked in executive positions at Thomson Learning and AOL.
“I have known Matt for over a decade, and few executives can boast his pedigree and depth of expertise across sports, media and digital platforms,” founder and CEO David Rudolph said. “The growth of our business necessitates an exceptional operational leader. Matt will be a tremendous asset as we continue to scale the PlayOn! Sports platform and evolve strategically to provide our customers with best-in-class offerings for consuming high school sporting events around the country.”
Hong will report to Rudolph and work alongside BJ Pilling, president and chief commercial officer, who will continue to oversee the company’s revenue and growth functions and state association and school partnerships.
