Pitman Creek Wholesale LLC, the independently owned fishing tackle distributor, hired Julia Peterson and Brenda Mock as it expands its key accounts team.

James Coffey, president and owner of Pitman Creek, said, “We are extremely excited to add to our best-in-class key accounts team. As our mass merchant business continues to grow, this addition will allow us to maintain our industry-best customer service to that segment of the industry.”

VP Addison Coffey added, “Bringing on two team members as well respected in the industry as Julia and Brenda will reinforce our ability to service our customers. They embody everything it means to provide superior customer service, and this addition allows us to continue to grow all parts of our business. Their regional expertise and data analytics capabilities will allow us to

Founded in 1978 in Somerset, KY, by Don and Marella Stephens, Pitman Creek has evolved from a custom lure maker to a fishing tackle distributor. After being acquired by James S. Coffey in 1993, the company relocated to Stanford, KY, and reports servicing over 8,000 retail doors nationwide, with over 200 full-time employees in Kentucky and Wisconsin.

Image courtesy Pitman Creek Wholesale