Picky Bars, the bar company founded by professional runners Jesse Thomas, Lauren Fleshman, and Steph Bruce, entered a collaboration with chef, speaker, nutrition coach and bestselling author Elyse Kopecky.
Kopecky, an avid trail runner herself, brings a wealth of experience as a graduate of the Natural Gourmet Institute, and as New York Times Bestselling author of Run Fast, Eat Slow.
Together they will create more “Picky Foods” made for athletes from real-ingredients.
“I knew Elyse from my early Nike days, almost ten years ago,” said Lauren Fleshman, co-founder, Picky Bars. “When Elyse moved to Bend we got to catch up. Hearing her passion for changing the culture around nourishment for athletes, I knew she’d be a great fit for us.”
Picky Bars’ partnership with Kopecky is the first step in expanding their product line outside of the real food energy bars they’ve become known for.
Photo courtesy Picky Bars