PHIT America announced that Brian Curin, the CEO and co-founder of the Little Kitchen Academy, recently joined the PHIT America Foundation Board.
Jim Baugh, founder of PHIT America, believes Curin is the start of a new breed of board members in bringing an added focus on nutritional education for children.
“Brian understands and totally supports PHIT America’s mission to improve the physical and mental health of children through increased physical activity and is committed to a total health plan for children. As a successful businessman, entrepreneur and philanthropist, Brian has an extensive background and deep network to align goals in support of PHIT America’s goal to get 50 million children active and healthy in the U.S.,” said Baugh.
Stated Curin, “I strongly believe in the PHIT America mission and share the organization’s passion for promoting a healthy lifespan. At Little Kitchen Academy we are focused on creating a foundation for a healthy life for children through responsible eating choices and practical life-skills acquired in a safe, inspiring and empowering space. Increased physical activity and healthy eating habits are so indispensable to start children on their journey to leading an active, healthy life, so I am thrilled be joining PHIT in helping to realize this important goal.”
Little Kitchen Academy, founded in Vancouver, is the first Montessori-inspired cooking academy for kids ages three through teen, with global expansion plans and several new locations opening this year in Canada and the U.S. Curin has built recognized brands globally including Flip Flop Shops, Moe’s Southwest Grill and Cold Stone Creamery, and has been involved with non-profit organizations including Heart & Stroke Foundation, American Heart Association, Soles4Souls, National Center for Missing & Exploited Children, and Make-a-Wish Foundation.
“I see a huge partnership developing as we provide the ultimate pathway for healthy children,” added Baugh. “The UNICEF 2020 Report shows the issue. USA Kids are ranked last in physical health…38th out of 38 countries. And, in another study, USA Kids were ranked 47th out of 50 countries in fitness. Having Brian on our Board is exciting. Having a total health plan for children is an ultimate goal.”
Through its established physical activity programs, PHIT America has introduced over 600,000 kids to physical activity in over 1,000 schools.
Photo courtesy PHIT America
