Perry Ellis International (PEI) extended its license agreement with Callaway Golf. After commencing a long-term partnership in 2009, PEI will continue to design, produce, manufacture and distribute men’s and women’s golf-lifestyle apparel across North America, South America, Europe, the Middle East and Africa.
“Callaway is one of the most sought-after, premier golf brands in the world, recognized for its best-in-class product innovation, design, and performance across golf equipment as well as apparel,” commented Oscar Feldenkreis, chief executive officer of Perry Ellis International. “We will continue to invest in new technologies and innovative fabrics that offer premium golf-lifestyle apparel. We are extremely confident this authentic and powerful golf brand will continue to generate consumer and retail-partner demand across all geographic markets around the world and become the number one apparel golf brand.”
“We are extremely pleased to continue our relationship with Perry Ellis International,” commented Chip Brewer, president and chief executive officer of Callaway Golf Company. “Their commitment to producing high quality, premium apparel under the Callaway brand name has been brand enhancing and we look forward to extending our successful partnership.”
