Pentland Group, the parent of Berghaus, Speedo, Ellesse and other sports and fashion brands, said Andy Rubin will be promoted to the newly created role of chairman of its brand management division, Pentland Brands.  Andy Long, currently COO of Pentland Brands, will succeed Andy Rubin as CEO.  Both will assume their new roles with effect on Jan. 1, 2015.

Andy Rubin, a member of Pentland Groups founding family, has been with Pentland Brands for 23 years, 16 of them as CEO.  Andy Long has been at Pentland for nine years, following roles at Procter & Gamble and Boots, and became co-President of Speedo in 2006.  He has been a member of the Pentland Brands executive team since 2009 and became COO in 2012.

Stephen Rubin, Chairman, Pentland Group plc said, Both Andy’s are leading a successful brand building organisation which will produce record sales and profits in 2014 and has won various awards recognising the team’s achievements. We wish them continued success in their new roles and look forward to many more years of global brand building.

During 2014, Pentland Brands plc has been awarded the Best Overall People Management and Best Employee Engagement in the UK by the CIPD, ranked 8th best large place to work in the UK and 18th in Europe by Great Place to Work.  Pentland Brands was also a major contributor to Pentland Group winning its fifth Queen’s Award in 2014 for International Trade.

Pentland owns Berghaus, Canterbury of New Zealand, Speedo, Boxfresh,
Brasher, Ellesse, KangaROOS, Mitre, Prostar and Red or Dead. It also is
the global licensee for Lacoste Chaussures and Ted Baker footwear, the
UK licensee for Kickers, and are shareholders in Butterfly Twists and
Hunter Boot.

Pentland Brands plc is a division of Pentland Group plc and the name behind some of the worlds best sports, outdoor and fashion brands. It owns Berghaus, Canterbury, Speedo, Brasher, Boxfresh, Ellesse, KangaROOS, Mitre, Prostar and Red or Dead and is also the global licensee for Lacoste Chaussures and Ted Baker footwear and Kickers in the UK.

The Pentland Group retail division comprises the activities of JD Sports Fashion plc, the UKs leading retailer of branded sportswear, fashionwear and outdoor clothing and equipment, in which Pentland Group holds a 57% share.