Peloton hired Cédric Fletcher, a former Nike and Under Armour merchant, as SVP of apparel and accessories.
Fletcher was, most recently, chief product officer at True Classic, the Los Angeles-based menswear brand, from 2022 to 2023. Previously, he was chief merchandising officer at Under Armour, based in Portland, OR, from 2020 to 2021.
Prior to Under Armor, he worked for Nike for nearly five years. His roles included VP of global merchandising, Jordan Brand and VP of global merchandising, men’s training.
Before Nike, Fletcher worked at Calvin Klein for five years, including as VP of global merchandising for Calvin Klein Underwear and Intimates.
Photos courtesy Peloton, Cédric Fletcher/LinkedIn
