Tubbs Snowshoes has named Paul Adams to the position of Marketing Program Coordinator.
Adams will oversee Tubbs event series, including the Tubbs Romp to Stomp Out Breast Cancer Event Series which has been expanded to five locations this season.
Adams most recently served as Special Events Manager at Mount Snow, part of the American Ski Company, where he planned and managed over 60 events including the NORBA National Championship Series, Mountain Dew Vertical Challenge, and the Green Mountain Grand Rodeo. Prior to his position at the American Ski Company, he assisted in the execution of the 2001 ESPN Winter X Games.
Throughout his prior work career, Paul has demonstrated the ability to develop and execute events while delivering solid results in both participation and fiscal responsibility. By utilizing these skills he will help to bring the trial based initiatives for the Tubbs brand to a new level.
“We're extremely pleased to be able to announce the addition of Paul Adams to the Tubbs Brand”, said Kathy Murphy, General Manager for Tubbs.
“Paul brings to the Tubbs team added support for our growing needs in the marketing of our products in all of our various segments. Trial is one of the most important aspects to the long-term growth of the snowshoe category and Tubbs is leading the industry with our trial-based initiatives. His past experience will be a great benefit to Tubbs and we couldn't be more pleased to have him join our team.”
