French league football club Paris Saint-Germain (PSG) unveiled a new store in Las Vegas, which Lids will manage. As part of PSG’s long-term partnership with Lids and Fanatics, Lids will oversee operations for the organization’s storefronts.
Following the opening of the Fanatics and Lids-operated PSG debut store in Los Angeles in 2021, its flagship store opening in New York and European stores in 2022, and Miami earlier this year, the Vegas store in the Forum Shops at Caesar’s expands on Lid’s footprint in the city following the opening of its store on the strip last October.
The Vegas store, measuring 1,851 square feet, will feature team jerseys, headwear, accessories, collaborations, and fashion collections. The store will also include customization stations, available in most Lids retail stores.
“As we continue to broaden our brick-and-mortar footprint, this new location speaks to the incredible partnership we’ve forged with PSG,” said Bob Durda, president at Lids. “We look forward to continuing to offer an unparalleled shopping experience in Las Vegas as local fans and visitors will have access to iconic merchandise right at their fingertips.”
“The opening of a new Paris Saint-Germain store in Las Vegas reflects the club’s massive potential for development in the USA, where we are boosting our presence,” said Fabien Allègre, Paris Saint-Germain chief brand officer.