Pacific Cycle and Champion System, a manufacturer of customized performance apparel, signed a multi-tiered sponsorship and licensing agreement. Under the terms of the agreement, Champion System will become an official licensee for Schwinn, GT Bicycles and Mongoose cycling apparel and the exclusive technical apparel provider for the GT and Mongoose Pro Mountain and BMX Teams excluding BMX and mountain bike race pants.
As part of this strategic alliance, GT Bicycles is also joining Champion System as a sponsor of the Jelly Belly Pro Cycling team.
“Champion System will provide our retailers and pro athletes with the high-quality, fully customized technical apparel they need to be competitive” said Steve Reeds, Executive Vice President and General Manager of Pacific Cycle's IBD division. “Whether you're a shop looking to make jerseys for a club-level team or a company making a special jersey for a World Champion rider, Champion System is a great solution for custom apparel.”
“With its portfolio of strong brands, growing dealer base, and winning pro mountain bike and BMX race programs, we are excited to be aligning our company with Pacific Cycle,” said Scott Kaylin, president of Champion System. “We look forward to being an integral part of expanding the Schwinn, Mongoose and GT Bicycle brands globally through our customized team apparel and licensed product.”
Champion System currently makes cycling apparel for approximately 3,000 cycling teams. Champion System also manufactures customized technical apparel for the motor sports industry and team sports, such as soccer and rugby.