BRP Expands Presence in Palm Bay, Inaugurates New Design & Innovation Center
The parent company of the Ski-Doo, Sea-Doo and Lynx power sports brands, has opened its Design & Innovation Center in Palm Bay, FL, continuing its regional expansion.
Wintersteiger Hires New Sales Agency for Great Lakes Region
Wintersteiger, Inc. hired Phenix Project sales agency to represent Wintersteiger Sports and Bootdoc Hotronic in the Great Lakes Territory, effective January 1, 2025, replacin longtime sales reps Bill Ehmke and Mason Rickert, who will continue to take orders through the end of 2024.
Cultural Shift: Lululemon’s Global Wellness Report Finds Wellbeing Burnout
Lululemon’s fourth annual 2024 Global Wellbeing Report underscores a move towards a more personalized approach to well-being amid a fast-paced digital lifestyle. For market stakeholders, understanding the nuanced needs of consumers is key for success in this evolving landscape.
Perfect Moment to Open SoHo Store in October
The London-based company said the new storefront will be situated at the corner of one of SoHo’s picturesque cobblestone blocks at 42 Crosby Street. Planning is underway for the store’s opening in October.
EXEC: Giant Group Subsidiary Acquires Stages Cycling Assets Out of Chapter 11
SPIA Cycling, Inc., a subsidiary of Taiwan-based The Giant Group, has successfully acquired key assets of the Stages Cycling brand from its owner companies, some of which filed for Chapter 11 bankruptcy protection in June.
Yamaha U.S. Marine BU Appoints Product Management Division Lead
Miguel Avello leads the company’s Product Management Division, providing strategic direction and oversight of the marine product planning functions. He reports directly to Andrea Tetto, director, marine planning, Yamaha U.S. Marine Business Unit.
Crocs Achieves Circularity Milestone with “Keep It Going Classic Clog”
“Fueled by our fans, we are making strides in our ambition to create more circular systems of production and consumption, and ultimately delivering against our commitment to bring Comfort for the Planet.” —Deanna Bratter, Chief Sustainability Officer, Crocs, Inc.
Macy’s to Hire Over 31,500 Seasonal Workers for the Holiday Shopping Season
The retailer will hold four nationwide in-person hiring events at Macy’s, Bloomingdale’s, Bluemercury stores and distribution centers.
Target Names Chief Financial Officer
During his career, Jim Lee has led global teams in various business development and finance functions across North America, Europe and Asia, including as CFO for several of PepsiCo’s international regions.
Canada Goose Signs Licensing Agreement with Marchon Eyewear
Canada Goose’s first eyewear collection will incorporate the brand’s signature design elements and performance features. Marchon will manufacture the pieces using sustainable materials, an essential commitment both companies made when inking the deal.
Merrell’s “Wander Wheel” Brings the Trail to the Heart of Manhattan
Urbanites can trek around the world at Studio 525 in Chelsea in New York City and “experience the wonders of nature without leaving the city” on Merrell’s “Wander Wheel” pop-up art installation from September 27-29.
EXEC: OR Throws in the Towel on November Event, Will Focus on June 2025
Most in the outdoor industry expected the news from OR’s parent company today that it canceled the November show and the venerable and iconic Outdoor Retailer Winter Market is no more.
CamelBak Inks Licensing Deal for CamelBak Pro Work and Industrial Gear
Vista Outdoor Inc.’s Revelyst Adventure Sports product segment has inked a licensing deal with 5 Horizons, an accessories company for the work, outdoor and sporting goods markets, to launch CamelBak Pro’s line of hydration products to to enhance worker performance and safety through hydration.
EXEC: The 2024 Holiday Retail Calendar Adds Twists, Turns and Speed, According to BCG
In 2023, consumers completed over 50 percent of their Holiday shopping before Thanksgiving. However, the peak Holiday period (after Cyber Monday through Christmas Eve) was still the busiest, with 36 percent of shopping. This year that period will only have 27 days.
SylvanSport Expanding Global HQ in the Blue Ridge Mountains
The global headquarters of SylvanSport in Brevard, NC, will reportedly grow by 40,000 square feet, led by the Transylvania Economic Alliance.
