SGB Outdoor

Survey: Back-To-School Spending Expected to Hold Up

According to PwC’s 2025 Back-to-School Survey of nearly 1,200 parents, over one in three parents anticipate spending more than the amount they spent last year. For surveyed respondents who plan to cut back on shopping for back-to-school items this year, technology and clothing were cited as top categories for reducing spend.

U.S. Consumer Confidence Worsens in June

U.S. consumer confidence unexpectedly declined in June, underscoring anxiety about the potential impacts on the economy and job market from higher U.S. import duties. The Conference Board’s gauge of confidence decreased 5.4 points to 93.

VF Corp. Appoints President of Napapijri

Valentina Visconti Prasca, formerly at Yoox Net-a-Porter Group, was appointed president of Napapijri, the Italian brand known for its travel bags and outdoor apparel. VF has owned Napapijri since 2004.