Mustang Survival and Parent Company Add Veteran Outdoor Senior Leadership
Mustang Survival has appointed outdoor industry veteran Kenny Ballard as its new president and Lance Richardson, an expert in domestic manufacturing and efficiency, as VP, manufacturing and innovation for the Wing Group, Mustang Survival’s parent company.
Lululemon appoints Global Creative Director + VP Design/Outwear
Lululemon announced that Jonathan Cheung was named Global Creative Director, and that JJ Collier joined Lululemon’s Global Design team in the newly created role of VP Design, Outerwear, reporting to Cheung.
Camping World Set to Acquire Three Minnesota Locations
The company is set to acquire Roth RV, with locations in Bemidji, Grand Rapids and Deerwood, MN. The transaction is anticipated to close in the second quarter of 2024
Equip Outdoor Technologies Appoints New CEO
The former President of the Berghaus brand and founder and director of Outdoor Gear for Good succeeds Matt Gowar.
Report: Over 17 Percent of Global Holiday Online Sales Influenced by AI in 2023
Salesforce data indicates that online holiday sales reportedly increased 3 percent for the two-month holiday selling period in 2023 after posting flat results in the 2022 period.
EXEC: Super Retail Group Ekes Out 1 Percent Comp Growth In Fiscal H1
The Australia-based parent of the Rebel Sports, BCF outdoor, and Macpac outdoor retail chains reported that sales for the first half of fiscal 2024 increased 3 percent and are expected to reach A$2.02 billion for the period ended December 30.
La Sportiva Opens First Retail Store in the U.S.
The Boulder, CO store is reportedly part of La Sportiva’s global brick-and-mortar strategy that “aims to further integrate the brand into mountain towns worldwide.”
NRF Foundation Adds Four Board Members
The new members from Gap, Inc., Dick’s Sporting Goods, Goodwill Industries, and Burlington Stores were elected during the organization’s winter board meeting in New York City, ahead of NRF 2024: Retail’s Big Show and the NRF Foundation Honors.
Fashion Energy Report Uses Sustainability, Transparency and CO2 to Rate Brands
The Fashion Energy Report determined Puma was the most sustainable fashion brand, followed by The North Face and Tommy Hilfiger. Other brands in the active lifestyle rating in the Top 10 include Patagonia, Converse and Timberland.
Astral Buoyancy Drops Bluesign-Approved YTV 2.0 to Life Jacket Collection
Astral YTV 2.0 personal flotation device, the fifth product in its life jacket collection, is the first to use Bluesign-approved materials, ensuring the least possible environmental impact.
Krimson Klover Hires Industry Vet as Director of Sales
Susie Wagner comes to the company with over 20 years of experience in the outdoor and lifestyle apparel industry, having led sales teams for Spyder, Under Armour, and Kari Traa.
Under Armour Appoints New Americas President and Chief Product Officer
The company appointed Yassine Saidi as chief product officer and Kara Trent as president of the Americas. Both will report to company President and CEO Stephanie Linnartz.
Merrell Signs Ambassador Athlete; Names 2024 Test Lab Trail Team Athletes
Merrell reported that for 2024, the company signed ultra-runner Coree Woltering as an ambassador athlete. Sara Aranda, Morgan Elliott, and Mercedes Siegle-Gaither earned a spot on the global roster of trail runners wearing the MTL Skyfire 2.
Mondraker Opening U.S. Office; Appoints GM
The Mondraker USA team, led by long-time bike and triathlon industry vet Chris Bogue as general manager, includes Eric Richter, marketing director; Michael Kowalski, senior manager, customer service and sales operations; and Shane Hensley, manager, technical service.
TSG Consumer Partners Promote Five with Ties to Active Lifestyle Brands
The employees who were promoted have worked with companies in the active lifestyle industry, including Backcountry, Nuun, Canyon Bicycles, CorePower Yoga, Sunshine Fitness, and others.
