Outdoor Research has hired Christian Folk as Public Relations Coordinator. While Christian officially starts in the position on Nov. 3, 2008 he has worked at Outdoor Research for the past 2 years.
His key responsibilities will include acting as the primary contact for all events sponsored by Outdoor Research, including Ouray Ice Fest, Red Rock Rendezvous, Banff Film Festival, and VertFest. Folk will also work closely with JAM Media Collective, Outdoor Research’s longtime PR Partner, as the internal Public Relations contact. Another key responsibility will be maintaining athlete relationships across OR’s core sports.
Folk comes to this role with years of experience in the Outdoor Industry. His background includes significant core sport involvement, working as a sea kayak guide and skills instructor for over 10 years, serving in the role of Sales Specialist at the Outdoor Retail Store, and most recently as Customer Service Administrator within the customer service department at Outdoor Research.
“I look forward to working closely with Christian – his enthusiasm is infectious and he truly embodies the brand promises of lightheartedness and passion for outdoor sport,” said Outdoor Research Director of Brand Development Kaj Bune. “Christian brings to this position a deep understanding of Outdoor Research culture, as well as a background in building strong relationships.”
