Osprey Packs is pushing into the IBD market following the launch of the brand’s new series of hydration packs and bicycle commuter packs. To support this push, Osprey has added eight new independent bike rep agencies in addition to the three cross-over outdoor agencies to service the IBD channel.
“We’re honored to be adding this level of expertise to our sales team,” said Bike Sales Manager Patrick Piller. “Finding reps that understand Osprey and have established relationships with respected dealers is important to us. I’m confident that retailers in this market will appreciate Osprey’s commitment to providing them with dedicated business partners to support them in the sales of Osprey Packs and hydration systems.”
Osprey tapped into three of its current Outdoor agencies to address the bike markets in the Northwest, South Central, and Southeast regions. The company also hired an additional eight reps and agencies to cover the remainder of the country.
“We are extremely fortunate to have this caliber of sales agents in place for our debut into the Bike market. Their expertise and Osprey’s proven 35-year history of delivering high quality, technical packs should prove to be a formidable combination as the team enters this new channel,” explained Piller.