Oofos said Steve Gallo, the recovery footwear’s president since January 2018, will be stepping away from Oofos to take on a new opportunity. At the same time, the company promoted Dave Mischler to chief operating officer.

Oofos said Gallo’s accomplishments include building a strong U.S. retail distribution infrastructure, transforming the company’s DTC Oofos.com business and building a strong base of U.S. wholesale retail partners. Before joining Oofos, Gallo spent nearly five years at Adidas, including roles as general manager sports license division and SVP of sales for Adidas North America.

Oofos will not be looking for a new president.

“While we are very sorry to see Steve Gallo leave Oofos, we are extremely grateful for his contributions and the immense impact he has had in building this brand and company culture,” said Lou Panaccione, co-founder and CEO of Oofos. “We have been fortunate to have Steve lead and inspire us through the past five years. He will always be a part of the Oofos family, as he has helped form who we are and has built a strong foundation for future success.”

Mischler joined Oofos as chief operations officer in August 2020. In his new role, he is responsible for leading the execution of Oofos’ business plan, overseeing internal affairs and administrative functions, and serving as a conduit for the leadership team. The product development, e-commerce, wholesale sales, sourcing, and global logistics/operations teams report to him.

Mischler has over 35 years of experience in finance, R&D, supply chain management, go-to-market, and international sales, with most of his career spent in the athletic footwear and apparel industry at Reebok and Adidas in various executive leadership roles. Before Oofos, Mischler was the senior vice president and chief supply chain officer for Unifirst, a provider of professional uniforms.

“We are excited to elevate Dave Mischler to the role of chief operating officer. In his short time at Oofos, he has made a significant impact on our business and our ability to drive future success,” said Panaccione. “We are confident Dave’s leadership and the incredible talent at Oofos will continue to accelerate the brand’s current momentum.”