On, the Swiss performance sportswear brand, announced the election of Helena Helmersson as an additional independent member of its Board of Directors and Nomination and Compensation Committee.
Company Co-Founder and Executive Co-Chairman David Allemann said, “We are delighted to welcome Helena to On. Her exceptional track record in retail, operations and purpose-driven leadership will be a powerful asset as we continue our journey to be the premium global sportswear brand. We’re convinced she will play a pivotal role in shaping On’s next chapter of global growth.”
Helmersson added, “I’m honored and excited to join On’s Board of Directors. On’s unique blend of innovation, performance and impact creates something truly special. I look forward to working with the Board and the management team to help shape the future of this inspiring company as it grows to true scale.”
Helmersson brings a wealth of experience from her long-standing career in the fashion industry. She served as the CEO of H&M Group from 2020 to 2024. She began her career at H&M in 1997 as a business controller in the company’s buying office and advanced through key leadership roles.
From 2010 to 2014, Helmersson served as the head of Sustainability, leading the company’s environmental and social initiatives. She then held the global head of Production position from 2015 to 2018, overseeing the company’s sourcing and supply chain operations. Before becoming CEO of H&M, she served as its chief operating officer from 2018 to 2020.
Helmersson also serves as a board member of the digital training company Quizrr and a chairperson of Circulose, a textile-to-textile recycling company. Helmersson holds a Master of Science in International Business from Umeå University, Sweden.
On also announced “its sincere gratitude to Kenneth Fox for his seven years of dedicated and meaningful contributions to the Board of Directors, as his term concludes at the 2025 Annual General Shareholders’ Meeting. His expertise and strategic guidance have been pivotal in shaping On’s growth, including his involvement in the company’s IPO in 2021. The Board extends its best wishes to Mr. Fox for continued success in his future endeavors.”
Images courtesy On/LinkedIn
