The National Sporting Goods Association (NSGA) made a change to its Board of Directors with the appointment of Jessica Rose-Huggins of Denver Athletic in Englewood, CO, to the District II Board seat. Rose-Huggins started her three-year term on the Board on June 1.
Rose-Huggins is the Chief Operating Officer of Denver Athletic, a sports apparel store founded in 1985, offering premade and custom logo-added team gear, uniforms, and equipment. She has served on the NSGA’s Team Dealer Advisory Committee for the last two years.
“We are thrilled to have Jessica bring her expertise, energy and passion for our industry to the NSGA Board,” said Matt Carlson, NSGA president and CEO. “Jessica has been instrumental to Denver Athletic’s success, and she will be a great addition to the Board.”
Rose-Huggins joined Denver Athletic in 1993. The company promoted her to COO in 2019. She has held numerous roles in her career at Denver Athletic, spanning customer service, IT, and purchasing, and has been active in overseeing all departments, from accounting to production.
“Because of great leadership and a great team, I have been able to experience all aspects of our company and learn the business inside and out,” Rose-Huggins said. “It is a great honor to be selected to join the NSGA Board of Directors. I am excited for the opportunity to work alongside NSGA and fellow board members to address key challenges and changes facing team dealers and retailers today. I hope to make a meaningful contribution and a positive impact on the industry.”
Rose-Huggins replaces Mick Montgomery, the president and CEO of Denver Athletic, who served two three-year terms on the NSGA Board.
“We appreciate the time and effort Mick gave to help NSGA and the sporting goods industry,” Carlson said. “He was a valuable contributor during some tumultuous and challenging times in the industry, and we extend our thanks for his dedication.”
Images courtesy Denver Athletic/LinkedIn
