The National Sporting Goods Association launched its new website at www.nsga.org. NSGA retained Adage Technologies of Chicago for its expertise on the project and the website went live on January 7.

“NSGA members and others looking for more information about the sporting goods industry are going to enjoy coming to our new website,” said NSGA President & CEO Matt Carlson. “The visual appeal of the new website is tremendous. Visitors will find it much easier to locate information, purchase NSGA research, become a new member or renew a membership or register for the Management Conference and Team Dealer Summit.”

“Brad Thompson, NSGA Information Systems Manager, led the technical side of the new website project and Katie Nemec, NSGA Director of Marketing, Social Media and Special Events, directed the creative efforts. Members of the NSGA staff put in a lot of time and effort to make this happen. The result is a great product and benefit for NSGA members and everyone throughout the industry.”

Registration is now open on the new NSGA website for the 51st annual Management Conference and 17th annual Team Dealer Summit on May 3-6 in Austin, Texas. The new website will also give NSGA the ability to provide members with more educational content to help them grow their business.

NSGA members can log in to the new website and access members-only benefits by selecting Create an Account, which can be found at the top right of the home screen. Members will be prompted to enter their information and a new password of their choosing so they can access the members-only portions of the website. Individuals also have the ability to have their own login.