Norrøna hired Andi Malboeuf as U.S. sales manager. She comes to the role from QuietKat, an e-bike company owned by Vista Outdoors, where she was the national sales manager.

Based in Edwards, CO, Malboeuf brings over 20 years of outdoor industry sales experience to the position. Before QuietKat, she held sales roles at POC and Vølkl and was previously a marketing manager at Blizzard/Tecnica & Marker. She is a former U.S. national ski racer, active trail runner, mountain biker, ski teacher, and tester for Blizzard.

“We’ve found in Andi someone who I believe is a great team player, with a proven business track record, knows the market and has a strong network,” said Gaute Fonkalsrud, sales director at Norrøna. “Andi’s understanding of the end-user and market is invaluable, and we’re excited for her to make meaningful contributions to Norrøna’s next phase of growth in the United States.”

Photo courtesy Norrøna