Noble Biomaterials Inc., a specialist in odor elimination and smart fabric technology solutions, has partnered with the Lenzing Group, a specialist in the manufacture of botanic cellulose fibers, to introduce a range of new high-performance textiles made with Noble’s silver-based anti-odor technology.
The co-operation will offer activewear brands a more natural textile alternative to polyester often used in technical knits. Lenzing’s sustainable fibers, powered by the anti-odor benefits of Noble’s silver-based technology, provide an optimum textile blend for active-lifestyle applications that can be washed less frequently and maintain freshness.
“Lenzing and Noble share a rich history in fiber and textile development, and a deep commitment to sustainability,” said Joel Furey, founder and CCO, Noble Biomaterials. “We also share a vison of consistently innovating new textiles and technologies that improve people’s lives every day.”
Noble’s XT2 technology use the properties of silver to provide long-lasting odor protection. Unlike topical finishes or treatments, the silver is inherent and permanent to the yarn and will not wash out or wear off – lasting the life of the product.
Noble also engages in numerous sustainability initiatives, including recovery and recycling of silver, addressing sourcing, production, and product end of-life. In addition to its commitment to the bluesign system, Noble’s products are OekoTex certified.
Lenzing will introduce a new collaborative fabric collection with Noble anti-odor technology at Texworld, July 17-19 at the Javits Center in New York City. At the trade show, Noble will participate in a Lenzing-hosted seminar series called Performance & Preferred Fibers on Wednesday, July 19th at 1:00pm. Additionally, representatives from Lenzing and Noble will be attending the Outdoor Retailer Summer Market, July 26-29 in Salt Lake City to present their latest textiles and technologies.