Nikwax N.A. has hired Ben Palliser as key account manager, where he will be responsible for developing, managing and implementing sales and support to key dealers in the U.S. and Canadian wholesale channels.
Palliser brings a decade of independent sales experience to this new position. He has represented several notable brands including: New Balance, ArcTeryx, Vasque, and Merrell.
“Nikwaxs significant North American growth in the last few years has created the need for an experienced, dedicated senior-level manager to help our key accounts grow the aftercare category in their stores,” said Chas Fisher, president of Nikwax N.A. “Ben is ideally suited to promote the brand and to help Nikwax sustain and strengthen our position as the market leader.”
Ben and his family reside in the Seattle area. Palliser avidly pursues a variety of activities, including: mountain biking, skiing, fly-fishing, golf, and ice hockey.