Nike opened a “Just Do It” training center in Los Angeles. In short, the space brings all aspects of the Nike Training Club (NTC) app to life, including the five facets of training (movement, recovery, nutrition, mindfulness and sleep).

The site, at 541 North Cahuenga Blvd, features pre- and post-workout meals curated by a professional chef and a boutique stocked with Nike training gear. Nike ambassadors Jared Goff, Chloe Kim, Kyle Kuzma and Leticia Bufoni all worked out for the club’s opening.

Those interested in working out at the facility are encouraged to download the NTC app, turn on Nike App push notifications and sign up on the Nike Los Angeles website to opt in for exclusive alerts to register.

The brand opened the pop-up while adding two new features to the Nike Training Club (NTC) app:

  • TRAINED, by Nike: This podcast series will offer a deep dive into the world of holistic training. Listen to conversations with industry experts and discover the latest innovations, insights and trends making the biggest impact on the fitness world. TRAINED will be available this summer for free on iTunes.
  • NTC Pro: Trainers who enroll in this network for fitness professionals will receive inspiration and advice from recognized experts, an industry discount on select Nike product and more. It will launch in the U.S. later this summer within the NTC app, followed by additional countries in the coming months.

Photo courtesy Nike