Nike, Inc. has announced that Lee Bird will join the company July 10 as President, Subsidiaries, reporting to CEO Mark Parker. In this role, Bird will lead new business development and long-term growth strategies for the company’s Converse, Cole Haan, Hurley International and Exeter Brands Group businesses.
Bird, 42, brings to the role more than 20 years of operations, finance, and business development experience at multinational companies with diverse brand portfolios. Most recently, he was EVP of New Business Development for Gap Inc. Prior to that role, Bird was COO of Gap and CFO of Old Navy.
“Lee has terrific brand, retail, operations and leadership experience,” Parker said. “Nike’s subsidiaries are an important part of our long-term growth strategy to bring innovation and new consumer experiences to customer segments not served by the Nike brand. We look forward to Lee’s leadership in continuing to grow and realize the full potential of these businesses.”
