NIKE, Inc. appointed veteran media executive Johnathan A. Rodgers to its Board of Directors.
Rodgers, 60, is President and CEO of TV One, a fast-growing cable channel that currently serves approximately 33 million households and offers a broad range of lifestyle and entertainment-oriented programming for adult African- American viewers.
“Johnathan's combination of executive leadership and business and media experience makes him an ideal addition to our board,” said Philip H. Knight, Nike founder and chairman. “We look forward to his many valuable contributions to Nike.”
Prior to joining TV One, Rodgers built a stellar 30-year career in broadcast television and print journalism. Rodgers was President of Discovery Networks U.S. from 1996 to 2003. Prior to Discovery, Rodgers spent 20 years with CBS, Inc., where he held a variety of senior management positions, including president of CBS Television Stations, and as an executive producer for the CBS Morning News and Weekend Evening Newscasts. Rodgers started his career as a writer and reporter for Sports Illustrated.
Since 2001, Rodgers has served on the board of Procter & Gamble Company as a member of its Innovation and Technology Committee.
He received a bachelor's degree in journalistic studies from the University of California at Berkeley and a master's degree in communications from Stanford University.
