Coming off a successful first year partnership, the NFL Detroit Lions will enter into a second year agreement with Unifi, Inc.’s eco-focused Repreve fabric, named the team’s official sustainability partner.
As reported in SGB, Repreve is a leading producer of recycled fibers.
Repreve transforms recycled plastic bottles into amazing products you use and wear everyday and used by top companies including Polartec, The North Face, Patagonia, Roxy, Quiksilver and Volcom.
Detroit Lions Team President Tom Lewand said, “We are very excited to have Repreve back for another year of a great sustainable partnership. Last year, Lions fans recycled nearly 60,000 plastic bottles at Ford Field. We look forward to the continuation of this aggressive recycling effort.”
Roger Berrier, president and COO, Unifi, Inc. added, “This continued partnership with the Lions provides us a unique platform to educate fans on the importance of recycling and sustainability… compared to other countries, the U.S. recycles significantly fewer plastic materials, with less than 32 percent being recycled. Together with the Lions, we can show fans that through the simple act of recycling, they can play a role in transforming plastic bottles into great consumer products.”