New Era announced the opening of New Era Tokyo, its eighth flagship store location globally. Centrally located in Harajuku, the 1,100 square foot store will officially open on Feb. 26, 2011…
“We're focused on growing our retail presence internationally so having a flagship store in Japan's main city is really exciting,” said Matthew Reeves, New Era Japan's Managing Director.
Located in Tokyo's key youth fashion district, NEW ERA TOKYO will collaborate regularly with Japanese artists and brands, offering flagship-exclusive products to those who visit the store. Special edition caps from New Era's EK Collection along with a variety of other items will be available at the flagship's Grand Opening.
The NEW ERA TOKYO store is the first of several New Era stores scheduled to open in 2011. Hong Kong, Los Angeles and Chicago are the next cities on the list.