Frederic Meynent has joined Mountain Hardwear Inc. as the Europe Marketing Manager and will oversee all aspects of Mountain Hardwears marketing for Austria, Belgium, the Czech Republic, Finland, France, Germany, Italy, France, Luxemburg, The Netherlands, Slovakia, Slowenia, Spain and Sweden.
Frederic Meynent started his new position on September 1st and is based in Geneva, Switzerland. Prior to Mountain Hardwear, Meynent worked at Salomon S.A. for nine years, most recently as the International Communications Manager for soft goods. Frederic holds Marketing Communications degrees from Aix-en-Provence & Lyon universities and completed it with an Internet Management diploma from CFP Grenoble. He participates in a variety of outdoor activities, including trekking, climbing, snowboarding and surfing. He reports to Mountain Hardwear Director of Marketing Phyllis Grove.
“With over twelve years of experience in marketing and nine years in the European outdoor industry, Frederic will be a strong asset to our team,” said Grove. “His extensive marketing experience in the outdoor industry and passion for outdoors provide Frederic with a solid foundation to represent the Mountain Hardwear brand in Europe.”
