Sports Engine LLCs Motor Tabs Fluid Replacement System recently secured distribution in Canada, Mexico, Puerto Rico, and the United Kingdom. In addition, the company significantly expanded its domestic sales force by adding two rep groups and three independent outside sales representatives.
“The brand continues to chart growth in the United States, generating trial, traction and turns,” said Greg Sellers, Sports Engines manager. “Coming out of Interbike, the global interest is building and were looking forward to developing long-term relationships with our new international partners, helping them succeed in their respective countries.”
Upgrade Bikes Ltd. is the new distributor in the UK, while Endurance Nutrition will cover Canada, 3atlon will cover Mexico and Bike will hande distribution in Puerto Rico.
Motor Tabs new rep groups include Modus Sport Group covering Alaska, Montana, Oregon, Washington, and western Wyoming; and Ptarmigan Associates covering Colorado, New Mexico, Utah, and eastern Wyoming.
The independent outside sales representatives include: Phil Godkin (Iowa, Minnesota and Wisconsin), and James Brackett (Delaware, Maryland, Virginia, and Washington, D.C.). Former road pro cyclist and current independent sales rep Scott Fortner also takes over the companys sales efforts in Southern California.