Momentec Brands announced that Christine Rose has joined the company as chief technology officer. The company is a designer, manufacturer and marketer of customizable performance uniforms, training apparel, outerwear, headwear, and fanwear for teams.

As Chief Technology Officer, Rose will oversee Momentec Brands’ technology initiatives, including digital customer-facing platforms, enterprise infrastructure, supply chain systems, and information security.

“We are thrilled to welcome a technology leader of Christine’s caliber to Momentec Brands,” said CEO John Anton. “Her deep expertise in digital transformation, enterprise systems and customer-first technology solutions will play a crucial role in enhancing our agility, efficiency and overall customer experience.”

Rose has led technology departments for Rite Aid, Sephora, Align Technology, and Kendra Scott. Most recently, she was the senior vice president and chief information officer at Rite Aid, where she led modernization initiatives across the company’s supply chain, retail and enterprise systems.

Momentec reported, “Rose will be instrumental in creating new digital tools and platforms to enhance the design experience, order fulfillment ease and speed for customers while delivering consistent accuracy of on-demand customized products.”

“Momentec Brands is focused on delivering best-in-class technology solutions to drive innovation and efficiency,” said Rose. “I’m excited to join the team and contribute to shaping the future of this dynamic and growing company.”

Momentec Brands include Alleson Athletic, Augusta Sportswear, Badger Sport, C2, High Five, Holloway, Pacific Headwear, and Russell Athletic. Momentec Brands will continue to operated augustasportswear.com and foundersport.com until one combined website at momentecbrands.com goes live in Q2 2025.

Image courtesy Momentec/Augusta Sportswear