Meteorite PR, the Boulder-based leader in small-batch outdoor focused public relations, has named Hunter Marvel vice president of marketing & operations.

Marvel will contribute to Meteorite’s roster of clients, which includes Dynafit, Melvin Brewing, Salewa, Sego Ski Co, Teton Gravity Research and National Down Syndrome Society, in addition to newly-signed RovR Products and Kokopelli Packraft.

Marvel, based in the Bay Area, will put his twenty years of marketing and media experience into the continued growth of Meteorite PR’s best-in-class approach to sales-driven PR. He will work closely with founder and CEO Eric Henderson to expand operations, build the firm’s brand, manage accounts and pitch new business. Marvel will also lead media services for Meteorite PR.

“Hunter’s, professional and personal skills will complement the growth and future for Meteorite PR,” said Eric Henderson, Founder and CEO of Meteorite PR. “His strong media background, passion for the outdoors and deep client-focus make him the perfect fit for this role.”

Marvel joins Meteorite PR from The Robert Axle Project, where he managed marketing and sales efforts for the bike accessories brand. Prior to that he worked at CNET, NBC Universal and Hulu, leading accounts ranging from Fortune 50 to bootstrap start-ups. Marvel holds a BA in Philosophy from Hamilton College and a Marketing Certificate from Cornell University.

“I’m thrilled to be joining Meteorite PR in this role.” said Marvel. “Our company has so many innovative plans for our clients and I’m excited to help bring them to fruition.”