Club Sports Group (CSG), which operates three F45 Training studios in the Boston area (Swampscott, Weymouth and Westford), entered into an exclusive partnership with Mark Wahlberg to open multiple new F45 Training studios across Greater Boston—their first collaboration that “further strengthens the Boston fitness market and establishes Wahlberg’s first investment in his own F45 studios.”
The first F45 Training studio under the partnership, which opened in January, is in the Boston Financial District at 99 Summer Street, with a second set to open in the North End at 111 North Street during the first quarter of 2024.
F45 Training specializes in “functional group workouts that are fast, fun and results-driven.” The program combines elements of functional workouts and HIIT training, with members able to complete each workout at their own pace. The premise is that “thousands of functional movements make the workouts different each time and are a proven concept to help members achieve the best results.”
“Given his longstanding collaboration with F45 Training, working with Mark to make fitness more accessible than ever across Boston is a dream come true,” said Travis Frenzel, CEO of Club Sports Group.
In tandem with his first studio openings, Mark Wahlberg continues to serve as F45’s Chief Brand Officer, designing performance-based workouts for ‘Wahlberg Week’ multiple times each year that are exclusively available at participating F45 studios worldwide. The global workouts spotlight seven new routines (one per day) in cardio, strength and hybrid training classes for members and guests.
“It’s an honor to partner with Club Sports Group and expand the footprint of F45, the best group fitness approach on the planet, which has long impacted my own health and wellness journey right in my hometown of Boston. Returning to my roots, I see this as great chance to improve the quality of life for everyone in the communities that are so close to my heart, and will be stopping by the studios every chance I get,” said Wahlberg.
“We welcome the chance to deepen our partnership with Mark, who exudes passion for exercise and inspires communities everywhere to join him in improving their health, no matter their fitness level or goals,” said Tom Dowd, CEO at F45 Training. “As we expand our Boston area footprint, we invite even more community members to experience our proven functional training workouts for the most unforgettable and rewarding feeling.”
Image courtesy F45
