Mammut Sports Group USA promoted Jeff Cunningham to National Sales Manager for the Mammut, Raichle, and Ajungilak brands. Cunningham will be stepping away from his role as Marketing Director, and will transition to his new role leading the sales force for the Mammut Sports Group brands in the U.S.
“The Mammut Sports Group brands continue to gain traction in the US market,
thanks in part to Jeffs efforts as Marketing Director over the last three
years,” said Bill Supple, CEO of Mammut Sports Group USA. “Were excited to
have Jeff leading our sales team, knowing that he brings a lot of energy to
this new role. As an integral part of our team, he has first-hand knowledge
of these brands thats essential to working successfully with our specialty
dealers and growing our business further in this market.”
“I intend to work as closely with our dealers as I will be working with our
sales team, helping them to achieve sell-through and growing with Mammut as
a profitable brand”, said Cunningham. “Weve seen tremendously successful
results with our recent dealer camps, and our goal is to continue to support
our dealers by engaging the retail staff as part of our sales team. The
retail staff are on the front lines of customer service and providing
consumers with the best outdoor experience, and we are here to help them do
just that”.
