Major Lutie, a home training and fitness equipment manufacturer founded in 2021, was rebranded as Major Fitness with a new tagline, “For Your Stronger Tomorrow.”

“We understand the challenges of starting a fitness journey,” said Ethan, head of marketing at Major Fitness. “That’s why we’re here—to guide, motivate and simplify each step with our high-quality fitness equipment and supportive community.”

Founder Jay Gong noted, “The shift towards home gyms, accelerated by recent global changes, has reshaped fitness routines. Major Fitness is dedicated to meeting these evolving needs by providing safe, space-efficient, all-in-one fitness equipment. We hope that by refreshing our image and values, our communities can refresh their commitments and motivations.”

Photo courtesy Major Fitness